Ailin Seit-Amet
How did you become a product manager?
After graduating from ING's 3-year International Talent Programme, which took me to different areas in the company, I chose product management. I get to define the product strategy and roadmap, prioritise features, translate customer needs and business goals into technical tasks that my team can build.
And no, I don't just "tell developers what to do", to debunk a myth. We're in it together and everyone contributes from their place of expertise.
How would you describe the people you work with?
I'm surrounded by bright and creative minds; we communicate openly and we always rely on each another. Stepping up to share knowledge or to offer support when one of us is struggling helped build trust over the years. I also love our humour-infused meetings – we don't take serious matters lightly, but we don't let them swallow us whole either.
Is it always smooth sailing?
There are continuous challenges for a product manager: conflicting priorities, tight deadlines or misalignments between the teams involved in delivery. Transparent communication, setting realistic goals and managing expectations is what gets us through. It matters that all parties are heard and agree that the best possible resolution has been reached.
What can happen if you don't do your job well?
ING customers and partners could get new functionalities they don't want or need, the product launch might fail to meet the deadline or lack direction. And when you work on a product that is highly regulated (the PSD2 channel), failing to deliver on requirements in due time can lead to penalties.
How does it all fit in a week?
For me, it all fits in a 4-days work week. Monday to Thursday, my focus is on work, then I get one extra day to enjoy life unscripted, which is amazing. But even during the four days, there are flexible work hours, days of remote work, company-wide wellness programmes. So, mark me safe from feeling worn out.
What does "fresh product baker" mean to you?
It's a mix between my professional role and my new passion for cooking and baking. I couldn't have gotten a better name, I love it!
And, looking back, I joined ING Hubs Romania as a fresh graduate, which was a huge jumpstart. And I think this is what working here means to many of us.