Orange Code

Our operations touch many lives: customers, employees, shareholders, suppliers and society at large. Success will only be achieved if we act with integrity, balancing the rights and interests of all involved.

The Orange Code is our manifesto for how we stay true to our purpose and our tradition of reinvention and empowerment. It comes in two parts:

ING Values

The non-negotiable promises we make to the world. The principles we stick to, no matter what.

We are honest

We carefully weigh the impact of our actions and make decisions that are considerate of all involved.
We give honest, clear and frank advice to our customers. We respect the law and the rules we set for ourselves. We expect our customers and suppliers to do the same. We tell the truth. We are open, which means we are honest about what we do while balancing the interests of all involved.

We are prudent

We deal with other people’s money and financial information. Few things in life or business could be more important or more sensitive.
We put the customer’s interests at the centre of all our activities. They can rightly expect their trust placed in us to be honored, meaning we care and have the right competence to manage their assets, interests and information. We manage financial risks carefully and take such risks only if these risks have been properly assessed.

We are responsible

We deal with other people’s money and financial information. Few things in life or business could be more important or more sensitive. 
We put the customer’s interests at the centre of all our activities. They can rightly expect their trust placed in us to be honored, meaning we care and have the right competence to manage their assets, interests and information. We manage financial risks carefully and take such risks only if these risks have been properly assessed.

ING Behaviours

Our way of being that makes us different from the rest. The commitments we make to each other and the standards by which we measure performance.

You take it on and make it happen

  • You take responsibility
  • You delegate
  • You ask actively
  • You speak up

You help others to be successful

  • You collaborate
  • You listen
  • You contribute
  • You trust

You are always a step ahead

  • You challenge
  • You bring change
  • You invent and simplify
  • You are courageous
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